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Writer's pictureSerena Andrioli

Why Marketing Pills?

My story. A story about love.


Wow, many cheesy hearts...if you are wondering why a Marketing related blog has an article with a picture full of hearts, I give you the answer: my story is about love.


"Marketing Pills" comes from the desire to share with others my passion for Marketing: shared love is amplified love. I'm sharing passion, not knowledge. I'm far from being "the person who knows", I hope Marketing Pills will become the place where passionate marketers talk about what they love.


Did I always love Marketing? Not really...I studied Finance and didn't have any single lesson about Marketing. I spent few years of my career working as Country Manager. I honestly thought that this could be my path. But nope. I needed something different. Something new. Something I could really love. I was about to leave my previous job since I didn't love anymore the working environment in the same way I used before. I was asked to stay and decided to move to the Marketing team. A new chapter started for me. I loved my team, full of talents and amazing people. I had to compensate quickly my lack of experience in the field, but I have been always very curious to learn as fast as I could.


There is another thing I love: the ability to express complex concepts in a simple way, in a way that everybody can understand and digest. As marketers, we are confronted with complex reports, decisions, concepts...let's try to keep it simple!


Last but not least: the articles I write will take up to 3 reading minutes of your precious time. We are in a constant rush. I myself struggle to find time to learn new things. I thought to spread my Marketing love in a way that won't be time-consuming for the readers.


Enjoy my baby!












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